Kenwood Goes All the Way at the Daytona 500
Kenwood representing at Daytona 500
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Article provided by: Car Audio & Electronics Magazine
Kenwood USA Corporation, the official supplier of radio communications systems to Penske Racing, is sponsoring the #12 Alltel Dodge driven by Ryan Newman for the 2008 season. At this year's running of the Daytona 500, Newman took first place and made Kenwood's inaugural associate-level sponsorship a tremendous success.
Keith Lehmann, Senior Vice President of Kenwood's Consumer Electronics Sector, said "Kenwood's sponsorship of the #12 Alltel Dodge and our driver Ryan Newman has opened new promotional doors for Kenwood and its authorized dealers. As Penske Racing's official supplier of radio communication systems, it was Kenwood that provided critical radio communication between driver, pit crew, spotters and crew chief. We are very proud of Team Penske's achievement at the first and largest racing event of the 2008 season, and we still have the entire season in front of us!"
Tim Cindric, President of Penske Performance, said "Radio communication amongst our teams during NASCAR races is critical to our success on the track. Kenwood provides our teams with the equipment and technology that enhances our ability to communicate effectively and compete at the highest level."
Roger Penske, Team Owner, stated "At Penske Racing, we believe in aligning ourselves with brands that share a common vision. Kenwood's focus on continuous innovation makes them a great partner for us."